OpenAI acquires Roi, an AI personal-investing app

OpenAI has acquired Roi, an app that consolidated users’ financial portfolios and offered an AI chatbot for personalized investing advice. Roi co-founder and CEO Sujith Vishwajith will be joining OpenAI; terms of the deal were not disclosed.

What we know

• Buyer: OpenAI
• Target: Roi — an AI-powered personal finance and investing app
• CEO/co-founder Sujith Vishwajith is joining OpenAI
• Financial terms: Not publicly disclosed

Why it matters

This move suggests OpenAI may be expanding beyond general-purpose chatbots toward more personalized, proactive assistants that can help with financial decisions. It aligns with OpenAI’s recent acqui-hires and purchases aimed at improving personalization and product experimentation.

Context & recent OpenAI deals

• Statsig — acquired in Sept 2025 for roughly $1.1 billion (reported); focused on product experimentation and feature testing.
• Other acqui-hires in 2025 aimed at personalization and consumer AI features.

Sources & further reading

TechCrunch: OpenAI doubles down on personalized consumer AI (TechCrunch)

Additional coverage: The Tech Portal, Analytics Insight, The Economic Times (searchable online).

If you have questions about how an AI investing assistant could work or what data it would need, leave a comment — we’ll follow up.