MacBook Air M4 deal: 13.6″ (16GB/256GB) drops to $749 — lowest price since launch

The MacBook Air M4 has hit a new all-time low on Amazon: the 13.6‑inch model with 16GB of RAM and 256GB storage is down to $749 across all four colors. Earlier this model commonly sold around $799 on Amazon — about $200 less than Apple’s direct pricing — so this represents the best discount we’ve seen since the M4 launched in March.

If you want more storage, the 512GB variant is now $949, another all‑time low compared with higher Apple Store pricing. These price drops make the M4 Air an especially tempting option for students, professionals and anyone prioritizing portability with solid performance.

What you get with the MacBook Air M4

• M4 chip with up to a 10‑core GPU — faster and more efficient than the prior M3 models, suitable for multitasking, photo/video editing and light gaming.
• 13.6‑inch Liquid Retina display (P3 wide color gamut, up to 500 nits) for crisp text and vibrant images.
• 16GB RAM (in this deal), 256GB or 512GB storage options; 1080p FaceTime HD camera, three‑mic array and four‑speaker Spatial Audio setup.
• Connectivity: two Thunderbolt/USB‑4 ports, MagSafe 3 charging and a headphone jack; fanless design for silent operation.
• Battery life: Apple rates up to 18 hours — strong endurance for travel and all‑day work.

Minor caveats

There are a few limitations to keep in mind: the Air doesn’t offer a high refresh‑rate display and both USB‑C/Thunderbolt ports are on the same side, which may affect docking setups. Also, heavier pro workflows will still benefit from MacBook Pro configurations with active cooling and higher sustained performance.

Should you buy now?

For most users, this deal represents excellent value: you get the latest M4 performance in Apple’s lightest MacBook with meaningful savings over Apple Store pricing. If you need extra storage or higher sustained performance, consider waiting for deals on higher‑spec models or checking refurbished options. But if portability and day‑to‑day speed are your priorities, $749 for the 16GB/256GB Air is a compelling Black Friday purchase.

Shop the current Amazon listings (affiliate): MacBook Air M4 deals on Amazon.

Discussion: Are you buying an M4 Air at this price or waiting for a different configuration? Tell us which model and color you’re eyeing and we’ll flag any price changes to watch for.