Nintendo Eyes 25 Million Switch 2 Units by March 2026 as Demand Surges

Nintendo has asked suppliers to build 25 million Switch 2 consoles by the end of its fiscal year on March 30, 2026, signaling strong confidence in continued sales momentum through the upcoming holiday season. The company believes the new console could exceed its own forecast of 15 million units sold in the first fiscal year and may even outpace the original Switch’s record launch pace.

Key details at a glance:

• Production request: 25 million Switch 2 units to be manufactured by March 2026.
• Nintendo’s forecast: 15 million units for the first fiscal year; outside estimates suggest around 20 million could be sold this year if momentum continues.
• Original Switch benchmark: 17.79 million units sold in its first 13 months — the Switch 2 could surpass that milestone in a shorter timeframe.

The Switch 2 launched globally on June 5, 2025 (pre-orders opened in April 2025), and has only been on the market for a few months. According to market researcher Circana, U.S. sales for the Switch 2 are currently outpacing the original Switch at the same point after launch. Nintendo also reported selling millions of games during its latest earnings — roughly 8.67 million Switch 2 titles and 24.4 million games compatible with the original Switch — helped by backward compatibility.

Several factors could help sustain sales through the holiday season: robust demand in the U.S., a strong launch cadence of new titles (including Pokémon Legends: Z‑A later this month), and Nintendo’s strategy to build extra inventory to start the next fiscal year comfortably stocked.

For more background, read the original coverage: Engadget report. You can also visit Nintendo’s homepage for official updates: Nintendo.com, or see market research from Circana.

What this means: If Nintendo’s production and sales assumptions hold, the Switch 2 could be one of the fastest-selling consoles in history, potentially surpassing the original Switch’s early performance. That would have knock-on effects for game sales, third-party publishers, and holiday supply chains across retail.

Discussion: Will you be upgrading to the Switch 2 this holiday season, or sticking with your current console? Share your thoughts below.