Amazon to pay $2.5B to settle FTC case over unwanted Prime enrollments
Amazon to pay $2.5 billion to settle FTC claims over unwanted Prime enrollments The Federal Trade Commission announced a settlement requiring Amazon to pay a $1 billion civil penalty to the FTC and $1.5 billion to refund customers after alleging Amazon enrolled roughly 35 million customers into Amazon Prime without proper consent and made cancellations difficult through deceptive interface designs. Key settlement terms $1 billion civil penalty to the FTC (largest civil penalty in an FTC breach case). $1.5 billion in consumer redress to provide refunds for affected customers (estimated ~35 million people). Amazon must stop using deceptive "dark patterns" in the Prime sign-up and cancellation flows — for example, removing misleading options such as a button reading "No, I don’t want Free Shipping" during cancellation. Amazon must provide clearer…
